Client

Axe - Lynx (Unilever)

Production

IDZ

Agency

Marcel

Case study

Axe Ft. Bigflo & Oli

96

media impressions

30

views

70

completion rate

”This ad represents a significant evolution in communication towards men.

madmoizelle.com

Clip #1

The party

Clip #2

The record store

”I think this is the only ad
I haven’t skipped in a long time,
and I actually liked it!
#bigfloetoli

LeLynx96Youtube

Clip #3

The showcase

Awards

Grand Prix Stratégies – Brand Content – Gold
Grand Prix Stratégies – Brand Content – Gold
Grand Prix Stratégies – Brand Content –Silver
Youtube Awards – Sales Efficiency –Gold